Product

UNLOCKED by Submarine: The New Way to Share Premium Content

Team Pinata
1/21/2023
3
min read
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Engaging with your community as creator is no easy feat when it comes to maximizing your reach, your impact, and your monetization. Do you often find a solution that caters to your basic needs, but requires tricky code, intimidating words such as “token-gating”, and isn’t all that customizable? Enter Submarine - the new way to share premium content

The Importance of Premium Content

Premium content is the top-tier, exclusive content that only certain members of your audience can access. Real premium content is more than free content dressed up in a fancy package—it's that longer-form, behind-the-scenes, "you gotta see this" content that elevates your brand and strengthens the relationship with your audience.

Creators have been using premium content for a while, mostly through paywalls (paying money for access), but this method doesn't take advantage of what creators do best—create memorable moments that delight their audience. With the power of social media and transformative technologies like blockchain, the opportunity to offer a premium content experience that gets people excited has never been easier.

Those are the moments Submarine is built to help you create.

What is Submarine?

Submarine is the no-code solution for creators who want to offer unlockable content and share premium content on their own terms. Powered by Pinata, Submarine lets you create a deeper content experience for your community in one single link.

With each unlock method—NFT, Geo-location, Retweet, and Twitch—you can give exclusive access to your premium content in under 5 minutes. All you have to do is:

1. Choose how you want your content to be unlocked.

2. Upload it to the Submarine app. 

3. Share the link with your community!

It’s that easy!

Is Submarining for you?

Any type of content can be shared and unlocked using Submarine—videos, full apps, artwork, literature, and more! Do any of the below use cases sound like you?

  • Musicians and streamers - go viral by sharing unreleased tracks and episodes to community members who retweet your announcement post or subscribe to your twitch channel.
  • App developers - gain traction for your app by offering early access to owners of a specific NFT. 
  • Loyalty programs - reward your buyers with NFTs that unlock special discounts and early product releases. 
  • Artists and publishers - create VIP communities for those who own your NFTs or retweet your latest piece of work. 
  • IRL events - incentivize attendance to your event by offering prizes and premium upgrades unlocked by geolocation.

We created Submarine to give creators more control over their premium content—without the middleman.

How do I get started?

Every paid Pinata plan (Picnic and above) gives you full access to Submarine.

Dive in with a free 30 day Picnic plan using “SUB30” at checkout. Head to Submarine.me and select “Try Now” to get started. If you have any questions, reach out and we’ll get you sorted. We can’t wait to see what you’ll create!

Engaging with your community as creator is no easy feat when it comes to maximizing your reach, your impact, and your monetization. Do you often find a solution that caters to your basic needs, but requires tricky code, intimidating words such as “token-gating”, and isn’t all that customizable? Enter Submarine - the new way to share premium content

The Importance of Premium Content

Premium content is the top-tier, exclusive content that only certain members of your audience can access. Real premium content is more than free content dressed up in a fancy package—it's that longer-form, behind-the-scenes, "you gotta see this" content that elevates your brand and strengthens the relationship with your audience.

Creators have been using premium content for a while, mostly through paywalls (paying money for access), but this method doesn't take advantage of what creators do best—create memorable moments that delight their audience. With the power of social media and transformative technologies like blockchain, the opportunity to offer a premium content experience that gets people excited has never been easier.

Those are the moments Submarine is built to help you create.

What is Submarine?

Submarine is the no-code solution for creators who want to offer unlockable content and share premium content on their own terms. Powered by Pinata, Submarine lets you create a deeper content experience for your community in one single link.

With each unlock method—NFT, Geo-location, Retweet, and Twitch—you can give exclusive access to your premium content in under 5 minutes. All you have to do is:

1. Choose how you want your content to be unlocked.

2. Upload it to the Submarine app. 

3. Share the link with your community!

It’s that easy!

Is Submarining for you?

Any type of content can be shared and unlocked using Submarine—videos, full apps, artwork, literature, and more! Do any of the below use cases sound like you?

  • Musicians and streamers - go viral by sharing unreleased tracks and episodes to community members who retweet your announcement post or subscribe to your twitch channel.
  • App developers - gain traction for your app by offering early access to owners of a specific NFT. 
  • Loyalty programs - reward your buyers with NFTs that unlock special discounts and early product releases. 
  • Artists and publishers - create VIP communities for those who own your NFTs or retweet your latest piece of work. 
  • IRL events - incentivize attendance to your event by offering prizes and premium upgrades unlocked by geolocation.

We created Submarine to give creators more control over their premium content—without the middleman.

How do I get started?

Every paid Pinata plan (Picnic and above) gives you full access to Submarine.

Dive in with a free 30 day Picnic plan using “SUB30” at checkout. Head to Submarine.me and select “Try Now” to get started. If you have any questions, reach out and we’ll get you sorted. We can’t wait to see what you’ll create!

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